HW Home Delivery
Overview
During the first lockdown in March 2020 we used our extensive ads knowledge to set up a temporary fruit & vegetable delivery service. This helped get fresh fruit & vegetables to customers within 24 hours.
Our Involvement
We strategised a few different campaigns to help drive traffic to our website and our messenger inbox. We also used retargeting adverts to get back in front of people that had visited our website but did not purchase. We also used retargeting adverts to get back in front of people that had previously ordered to encourage them to order again.
Result
Over the short period of time that we ran this delivery service our adverts generated over 2000 inbound messages from potential customers at under 50p per lead. More importantly this generated over £19000 in sales equating to a 12.5x Return on Ad Spend.